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Management Development Programme - Advanced - Strategic Communication

Monday, 19 March '18   9am – 12:30pm GMT
Zoom - Online
15 spaces available

This is an online event.

Joining instructions will be provided after booking.

Details

Strategic Communication

Introduction

Being able to communicate an organisation’s strategy and goals to employees, stakeholders, the media and general public clearly and concisely is critical in ensuring they are implemented and the right message is achieved successfully.

This half day workshop will equip attendees with the knowledge and skills to deliver and plan strategic communications.

The course will cover:

• Understanding the need for clear Strategic Communication
• Consequences and examples of getting it wrong
• Knowing what you want to achieve - targeting
• Creating a plan
• Communication infrastructure
• Aims
• Audience
• Research
• Message
• Spokesperson
• Channels and Outlets
• Deliverable's & Collateral's
• Delivery
• Medium
• Style - Presentation Skills
• Evaluation and PIR
• Practical exercise

Tickets

Cost

Standard booking

15 available
£150.00 + VAT

Online event information

Zoom - Online