Costing and Pricing: Two Part Online Workshops, Monday 30 March, 6.30 & Monday 20 April, 6.30

Monday 30th March, 6.30 and Monday 20th April, 6.30

Puzzled about how to price work? Join our exclusive two-part online workshop series, expertly led by Carol Sinclair, a highly respected ceramic artist, business adviser, and creative project manager with over 30 years in the field.

These two linked online sessions (evening, via Zoom) are focused on the essential – and often challenging – topics of time, money, costing, pricing, and understanding your customers. These sessions are designed specifically for ceramicists at any stage who want more confidence and clarity in the business side of their practice.

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📘 Session 1: Thinking About Time and Money

(6.30–8.00pm)

✔️ Setting the scene: today’s economic climate and what it means for makers
✔️ Group discussion on real experiences in the current market
✔️ Costing & pricing fundamentals – what to include?
✔️ Key terminology: profit, overheads, cost of sale, wholesale, retail, commission rates
✔️ How we spend time in our practice – and how to cost it
✔️ Tools and methods for accurate record-keeping
✔️ A practical task to complete before Session 2
✔️ Q&A

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📘 Session 2: Doing the Time & Money Calculations + Thinking About Customers

✔️ Recap for anyone who missed the first session
✔️ Sharing experiences of tracking costs and time
✔️ How to use the data you’ve gathered
✔️ Pricing formulas that actually work
✔️ Building in margins for galleries, wholesale and commissions
✔️ How profit enables creative freedom
✔️ Exploring customer types & who you want to work with (breakout discussions)
✔️ Telling your story – and linking it to your pricing
✔️ Next steps & development plans
✔️ Q&A